What makes people engage? Many things. However, if you do not give them the avenue or method to engage, then there is no way they can talk to you or express their opinions.
After building your website on WordPress, the next logical step is to drive traffic to it.
But one thing that many bloggers and online entrepreneurs miss out on is engagement.
Today, I will share with you the top WordPress plugins to increase user engagement levels.
By the end of this tutorial, you can choose not just the method of engagement you prefer, but also the plugin that you should use.
1. Contact Form 7
Contact Form 7 is a plugin that allows you to create or set-up a way for your users to contact you.
This is great if you do not want to expose your email address.
With Contact Form 7, the site user simply has to enter his question and his email address.
If you want, you can customize it in such a way that the person trying to contact you is also required to give his first and last name.
A contact form like this increases engagement because you make it easy for your customers to ask you questions.
Here are the pros of Contact Form 7:
- Easy to install; no need to code
- Easy to use
- Has ready-made contact forms that you can immediately use
- You can customize your contact forms
- Works with any WordPress theme
- Has captcha support that detects spam
- Free to use
Contact Form 7 has been around for a while, and because it is free, there is nothing to lose.
I strongly recommend it if you are operating an online store or if you are offering services, like courses.
You can put it anywhere on your website, and you can even have a dedicated contact page where you can embed it.
Second on my list is GetResponse. Many people think that GetResponse is just another mail opt-in app. It is actually more than that.
With GetResponse, you can do the following:
- Create email subscriber forms
- Automate your emails and responses
- Create campaigns
- Make several emails send after intervals of your choice
- Create landing pages
- Make sales funnels
- Create subscription-based content
What I like about GetResponse is that you can create a series of emails that will send automatically.
These emails do not just send in random—you will choose the interval, what triggers the emails, and what email is sent depending on the customer’s behavior.
GetResponse also allows you to conduct webinars.
Depending on your plan, you can have between 100 and 300 participants. You also have the option to set the webinar as free or paid.
GetResponse is a complete all-in-one suite of software not just for engagement but also for marketing.
If you are selling something, you can take advantage of its sales funnel feature.
In a sales funnel, your website will guide the consumer page by page—he cannot choose which page he will get into.
This is great for single-product businesses, but you can also use it for business where you can offer upsells and upgrades.
3. Super Socializer
If social media is your target method for engagement, then Super Socializer is a plugin that you should seriously consider.
It allows you to create a social media login, sharing buttons and comments on social media.
Let us say that you have an online store. What you can do is to use Supper Socializer to ask your potential customers to log in with their Facebook account.
Once they have done that, they can share your products not just on Facebook, but through other social media channels like Twitter.
They can even leave comments about your product or blog via their Facebook account.
The good thing about this plugin is that it is free. However, there is an option where you can upgrade and get more services from the plugin.
One such thing is the ability where you can modify Facebook comments. This upgrade costs $10.
Here are more upgrades that you can choose from:
- Notification if there is a new Facebook comment
- Integration with myCRED app
- Analytics about your social sharing performance
You can also get a MailChimp account with this plugin if you want.
What this means is that from this plug-in, you can ask the people who engaged to also subscribe to your email list.
Hootsuite is another plug-in that is related to social media.
However, it does not directly improve your engagement levels from your site.
What it does is it makes it easy for you to share your content in your social media channels.
As you share content, you can expect people on your social media pages to engage.
Here are the features of Hootsuite:
- Integrate several social media channels to your blog
- Make Hootsuite auto-publish your blog posts in your social media channels
- See how many people are engaging in your social media channels
- View reports and export them
Hootsuite offers a 30-day free trial. After that, you have to choose from three plans and pay a monthly fee.
What I like about Hootsuite is that it offers 24/7 support in case you come across problems.
There are five social media channels you can add, and you can also add different social media profiles.
Hootsuite is great if you are into social sharing. Instead of you uploading your blog posts to your social media channels manually each time, just automate them.
Another automation you can do is that you can upload the social media post now, but you can schedule it for release later.
And if you want this post to be shared on different social media sites, you do not have to upload them one by one.
Just upload once, select the social media pages you want them shared, and schedule them for release.
5. bbPress Forum
If you want a really thriving community, what you can do is to create a forum on your site.
With this forum, you can invite guests and users to start discussions where the community can help one another. If you want this, then bbPress is the best option for you.
Here are the benefits of using bbPress:
- It was built specifically for WordPress, which makes it really compatible
- Can be integrated with any WordPress theme; there is no need to hire a coder to get it done
- Lots of bbPress themes that you can choose from
- Offers more than 200 extensions that you can use to make your forum better and more functional
What I like about this is that it is fast and lightweight. It does not have bloatware, which means it is not going to slow down your site.
In fact, you can create many forums see how they do in a single dashboard. Lastly, it is free.
If your target is to build a community of people with the same interests, a forum will work wonders for your site.
A forum is great if your business is really in a specific niche, like an aquarium hobby, or drone hobby.
MemberMouse is a plug-in that you can use to get subscriptions.
It also protects your content from non-members, which means that those who do not pay will not get access to these protected pages.
Here are the things you can do with MemberMouse:
- Create different levels of membership
- Customize your checkout and offer upsells
- Create discount and coupon codes
- Offer free or paid membership levels
- Choose the content you want to be accessible by the public
- See the activity logs of your members
MemberMouse has an analytics dashboard that allows you to see your stats.
You can analyze your member retention rate, plus you can also create an affiliate program so marketers can promote your business.
7. Click to Tweet
If Twitter is your target engagement media, then Click to Tweet is a great tool for you.
This plugin makes it easy for your users to tweet parts of your blog content or your product pages.
Here are the features of Click to Tweet:
- Select or create a message you want to be shared
- Create a specific link for that
- Track the performance of the link
How does this help you?
If you are a blogger or influencer, you want to have many followers on Twitter. It allows for conversation starters.
What happens here is that you create a small chunk of text that has a deep meaning—and then you want your users to share it with their friends.
As your text snippets get shared, you will generate a buzz.
As a result, you will also be able to send traffic to your site, considering that the tweet originated from your site.
Click to Tweet is great if you are an influencer, or if you are selling things.
If you have new stocks, you can use this to highlight specific features of your new products that your users can share.
8.Yasr Post Ratings
The last on my list of the top WordPress plugins to increase user engagement levels is a post rating plugin.
What Yasr does is it enables your users to rate your blog post between 1 and 5 stars.
It is great for blogs content. You will be able to measure how your readers feel about your posts.
Here are the features of Yasr:
- Allow users to rate a blog post
- Allow users to leave testimonials and comments
- Fast and does not affect website speed
- Generate reviews
With Yasr, you can also ask your users to vote about something.
There are also sub-categories that you can crate. For example, let us say that you released a new game.
If you want your customers or users to review it, you can create rating systems for each category of the game like game experience, price, storyline, shipping experience, download experience etc.
Yasr is something you want to use on a website where you want active users to make a decision. It is great for product reviews.
It allows you to see how your users feel about the content you are publishing.
Apart from engaging your users, you will know what they really think, and you can make improvements in your business.
Summary: top WordPress plugins to increase user engagement levels
One philosopher said that humans are social animals. It is true.
We thrive in discussions and giving our opinions. We like to learn, and we love asking questions.
If you are operating a website, whether it is a blog or a site where you sell products or services, you have to open your lines or customer engagement.
Start now before it is too late. Choose from the engagement apps that I recommend here, and you will see how it is to gain customer trust.
And once you gain customer trust, you will have credibility and increase your sales.